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  • Feb 16, 2026 - Nykaa: Great Company, Great Stock? (The Ben Graham Test)

Nykaa: Great Company, Great Stock? (The Ben Graham Test) podcast

Feb 16, 2026

Most people buy Nykaa because they love the app, but Benjamin Graham would have looked at the numbers differently.

There's a thin line between a smart investment and a dangerous gamble. Do you know where Nykaa stands?

Hello everyone, Rahul Shah here, trying to make investing accessible and profitable for the average investor.

Most people think they are "investing" when they buy a stock. They see a famous brand like Nykaa, they see everyone using the app, and they click "buy."

But according to the father of value investing, Benjamin Graham, most of those people aren't investing at all. They are speculating.

Today, we're going to put Nykaa through the ultimate "Graham Test." This isn't about whether Nykaa is a "good" or "bad" company-it's about whether buying it right now fits the definition of a sound investment or a risky bet.

In his 1949 masterpiece, Benjamin Graham gave us a golden rule. He said:

"An investment operation is one which, upon thorough analysis, promises safety of principal and an adequate return."

Anything else? That's speculation. To pass the Graham test, a stock needs three things:

  1. Thorough Analysis: You know the numbers, not just the "story."
  2. Safety of Principal: You won't lose your shirt if the market gets grumpy.
  3. Adequate Return: You have a realistic path to making a profit.

If a stock doesn't meet all three, Graham says you're just gambling on hope. Let's see how Nykaa stacks up.

Test #1: Thorough Analysis

To invest, you must know what the business is actually worth today. Nykaa is a leader in Indian beauty and fashion. But a great company is not always a great stock.

Graham cared deeply about the P/E Ratio (Price-to-Earnings). It tells you how many years of profit you are paying upfront to own the stock.

  • A "boring" Graham-style stock might have a P/E of 10 or 15.
  • Nykaa's P/E has historically hovered in the triple digits and currently it is trading at a mindboggling PE of more than 500x. Yes, that's correct. 5 followed by 2 zeroes.
  • If you pay 500 times the current profit, you aren't analyzing what the company is. You are betting on what you hope it will become in ten years. Graham would call this "speculative enthusiasm," not a thorough analysis of current value.

Test #2: Safety of Principal (The "Margin of Safety")

Graham's most famous concept was the Margin of Safety. Think of it like a bridge. If you build a bridge to hold 10,000 pounds, but you only let 5,000-pound trucks cross it, you have a margin of safety.

With Nykaa, the "bridge" is the stock price. Because the price is so high compared to its actual assets and cash, there is no room for error.

  • If a big competitor like Reliance or Tata takes a small bite of their market...
  • Or if people spend less on makeup during a recession...

The stock price could fall sharply because it was priced for perfection.

An "investment" protects you from the downside. A "speculation" relies on the price staying high just because everyone is excited.

Test #3: Adequate Return

Investors want a piece of the profit, usually through dividends or clear earnings growth. Speculators, however, usually want to sell the stock to someone else at a higher price later. This is often called the "Greater Fool Theory."

Nykaa is currently in a massive "growth phase." They spend huge amounts of money on marketing and shipping. While they are profitable-which is a great sign-the actual cash left over for shareholders is very small compared to the billions the company is worth on the stock market.

If you buy Nykaa today, you aren't buying it for the cash it makes today. You are buying it because you hope the market remains "optimistic" about the future.

So, what's the final Verdict?

Does this mean Nykaa is a "bad" stock? Not necessarily. People make a lot of money speculating on growth stories!

But Benjamin Graham would tell you to be honest with yourself.

  • If you buy a stock because it's a "cool brand" and you hope it grows 500%-that is Speculation.
  • If you buy a stock because the math shows the company is worth more than the price tag-that is Investment.

Nykaa, with its high price tag and low margin of safety, sits firmly in the speculation camp for now. It is a "story stock" where the price is driven by future dreams rather than current reality.

Investing is about facts. Speculating is about rumors and trends. Both can have a place in your life, but Graham's advice was simple: never mix the two.

If you choose to speculate on high-growth companies like Nykaa, do it with a small amount of money you can afford to lose.

Before you click "buy," ask yourself: "Am I an investor, or am I a speculator?"

That's all from me today. I will see you again in the next session. Good bye and happy investing.

Rahul Shah

Rahul Shah co-head of research at Equitymaster is the editor of (Research Analyst), Editor, Microcap Millionaires, Exponential Profits, Double Income, Midcap Value Alert and Momentum Profits. Rahul has over 20 years of experience in financial markets as an analyst and editor. Rahul first joined Equitymaster as a Research Analyst, fresh out of university in 2003 but left shortly after to pursue his dream job with a Swiss investment bank. However, he quickly became disillusioned working for the 'financial establishment'. He learned first-hand the greedy stereotype of an investment banker is true and became uncomfortable working for a company that put profit above everything else. In 2006, Rahul re-joined Equitymas ter to serve honest, hardworking Indians like his father, who want to take control of their financial future - and not leave it in the hands of greedy money managers. Following the investment principles of Benjamin Graham (the bestselling author of The Intelligent Investor) and Warren Buffet (considered the world's greatest living investor), Rahul has recommended some of the biggest winners in Equitymaster's history.

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1 Responses to "Nykaa: Great Company, Great Stock? (The Ben Graham Test)"

ashim danda

Feb 17, 2026

A very logical application of Graham principle for "Nykaa". The inference is also very fair and should be astutely reckoned by both present and future investors.

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Equitymaster requests your view! Post a comment on "Nykaa: Great Company, Great Stock? (The Ben Graham Test)". Click here!