Tata Engineering (Telco), the commercial vehicle major has had a mixed year. After remaining depressed over the last two years, commercial vehicles (CV) sales gained momentum in FY02. But after rising for five consecutive months, CV sales declined notably in February 2002. This has come as a surprise to many. Nevertheless, Telco has managed to increase market share during the same period.
Telco witnessed a 1.1% fall in medium and heavy commercial vehicle (M/HCV) sales to 5,301 units in February 2002 as against a 20.0% rise in sales for the same in January 2002. While domestic sales fell by 6.3% in Feb'02, this was more than compensated by a robust growth in exports. Exports rose from 69 units in Feb'01 to 327 units in Feb'02. However, the company is expected to close FY02 with 9.2% growth in volumes. Cumulative volume growth till February 2002 for Telco stood at 51,049 units as compared to 47,012 in the corresponding period last year, a growth of 8.6%. Having said that, a 8.6% fall in CV sales (industry volumes) has come as a surprise for the markets because the sector seemed on the path to recovery. It remains to be seen whether this is a temporary hiccup or it was on account of sluggish industrial sector.
Volumes at a glance
*Jan'02 compared to Jan'01
But the future growth prospects for the CV segment remain promising. One of the key growth drivers in the future would be replacement demand. Just to put things in perspective, the industry sold close to 479,000 trucks between 1980-90. Even assuming 10% of this as replacement demand over the next five years i.e. around 9,400 units per annum, it would add close to 12% of industry volumes. Telco, with more than 60% market share combined with its pan Indian presence, is well poised to capitalise on any upturn in volumes. Besides, slowly but steadily, demand for higher tonnage and multi-axle vehicles are on the rise on the back of highway development initiatives taken by the government. However, industry growth prospects are being limited on account sluggish macro economic environment. While it is heartening to note that the Indian economy grew by 6.3% in 3QFY02, the fiscal state of the economy coupled with its high dependence monsoons are a cause of concern.
Apart from CVs, Telco has benefited from the success of 'Indica V2', the updated version of its passenger car. Cumulative volumes till February 2002 for passenger car has gone up by 45.3% to 57,008 units. Though the company has lined up a number of models including a sports version of Indica and 'Indica Sedan', competition has increased in the small car segment, especially after the success of Fiat's 'Palio'. Fiat has already sold more than 10,000 units. Besides, Telco's market share in the utility vehicle (UV) category has been on the decline over the last two years. Toyota's 'Qualis' and Mahindra's 'Bolero' have stormed ahead of Telco's 'Sumo' and 'Safari'. While Telco's aggressive pricing of 'Safari' might have resulted in higher volume growth, Mahindra is expected to launch a new model soon under its 'Project Scorpio'. Toyota has already launched a petrol version of 'Qualis' and is set to launch an upgraded version with better looks in 2QFY03. All this could dent Telco's market share even further.
Year to date performance…
*Cumulative figures till February 2002
**FY'02 compared to FY'01
However, led by higher CV and passenger car sales, Telco is expected to report a good fourth quarter performance. Thanks to the vendor pruning exercise and other costs saving initiatives, operating margins are also expected to improve notably. After touching Rs 153 in February 2002, the scrip has been languishing at Rs 120 levels over the last few weeks. The fall in CV sales in Feb'02 seems to have injected uncertainty over the sustainability of volumes in the futures. Nevertheless, given the strong presence of the company in the CV segment, the long-term prospects remains positive. Given the competitive passenger car segment, future growth prospects of its passenger car and UV segments clearly lie in successful new model introductions. To that extent, the risk profile of the company also increases.
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