May I have your attention please?
The days of women simply running a house or toiling over the stove are over. The woman of the 21st century is revered for her greatest strength - multitasking! She cooks, cleans, runs the house, looks after the kids, and that is just the tip of the domestic iceberg! Look at how far she has moved professionally; from running corporate platforms to heading political parties, one should never underestimate the strength of a woman. Yet, what is it that we do for ourselves, at the end of the day, I ask you? What have we done in quantitative measures that make us sit up and say, "The world is my oyster"? Nothing!
Being a working professional myself I'll let you in on what I do to brighten up my day, everyday - retail therapy! But am I on the right track in the long term? No way! Being young and carefree has its disadvantages - i.e. no concept of affairs of long term planning. And now that I am reaching what others of my generation call being an 'adult', I realize that my finances are in a state of disarray, similar to that of the American economy at present. My monthly cash flow register runs on a constant debit balance with higher deficit financing and lower income ratio.
However now I consider myself old and wise, and am learning one of life's most important lessons - investing money! Securing your today to provide you with a better tomorrow sounds like something out of an old insurance advert, but maybe those guys had it right all along. I remember sitting and hearing the old aunties marvel at my shopping sprees thanks to my credit cards which made me happier than my paycheck most often, with the constant reminder of "in our time it wasn't that easy", and brushing off their words as prattle, never thinking I would be wishing I had saved, instead of spent!
But the times they are a-changing! There was a time women could not vote, but thanks to the suffragette movement, there are women voters and women in politics the world over. Similarly there was a time women did not 'work' in the professional arena - the man remained the breadwinner- but with the Second World War sending most of their men out to the battlefield, the task of 'manual work' fell onto the capable shoulders of women once again. Now several large companies are headed by women.
The theory of money
With the global scenario being in a mess quite simply put, we do tend to feel the adrenaline rush as we see signs of 'Sale' at our favorite department stores. However I ask you, are we not most often penny wise, but pound foolish? We may scrimp and bargain over the constantly fluctuating prices of onions and tomatoes, but do we know where, or rather how, to wisely invest our saved incomes for that inevitable rainy day?
Yes! Over the next few weeks you shall be privy to a plethora of information, the kind you can sagely pass on to your children, the kind to get your neighbor jealous, or even the kind to help you save enough to buy that Bottega bag worth thousands you've had your eye on. Whatever be your desire, we will guide you on how to make something out of what you think is nothing. After all, every drop in the ocean counts!
The best way to start understanding the concepts are by expanding your resources, reading about the goings on around the world. Just as we browse through the international fashion pages to keep ourselves abreast of the latest trends, similarly it's always helpful to know what's happening in the world of finance before you put down your money. Build your knowledge pool about investments by reading the latest reports as suggested in The 5 Minute WrapUp (a free resource) and build your own box full of hidden nuggets of wisdom!
Over the next few months we plan to cover a range of issues that are important to women and offer solutions for the same. If there is anything in particular that you would like us to cover, write in to us!