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Britannia: snacks strategy pays off

Oct 28, 1999

India's largest bakery products manufacturer Britannia Industries has reported a 28% surge in its net profit to Rs 130 m in 2QFY2000. The turnover was up by 15% to Rs 3,054 m during the same period.

(Rs m) 2QFY2000 2QFY1999 Change
Net Sales 3,054 2,655 15.0%
Other Income 26 35 -25.7%
Expenditure 2,827 2,489 13.6%
Interest 21 14 50.0%
Depreciation 40 39 2.6%
Profit before Tax 192 148 29.7%
Tax 62 46 34.8%
Profit after Tax 130 102 27.5%
Net profit margin 4.3% 3.8%  

Britannia's strategy of positioning itself as a snack food company, with a presence in dairy products segment has helped the company expand its consumer base and hence its bottom line. The company's expenditure went up by 14% to Rs 2,827 m during the period. The company has managed to improve its margins to 4.3% from 3.8% in 3QFY99.

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