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Maruti sales rise, but so do prices - Views on News from Equitymaster
 
 
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  • Nov 2, 1999

    Maruti sales rise, but so do prices

    Maruti Udyog Ltd. (MUL) has posted 24% appreciation in passenger car sales in October 1999, as compared to the corresponding period last year. This was reported by a leading financial daily.

    MUL, a joint venture between the Indian government and Suzuki Motors of Japan, has a presence in the small car segment (800, Zen), mid-sized segment (Esteem, 1000), and the utility vehicle segment (Gypsy)

    Maruti's sales posted 24% (year on year) rise in October, while the April-October 1999 sales were up 19% (year on year). This is even more significant given the fact there was a transporters' strike for a week-long duration in October, which affected the despatch of vehicles to various locations.

    Maruti's healthy sales growth seems to indicate that it putting up a decent show against newer entrants like Daewoo, TELCO and Hyundai. It was expected that these companies would make a dent in Maruti's sales. But that has not happened. However, whether Maruti will sustain growth in November 1999 remains to be seen, in view of the fact that it plans a price hike so as to meet the cost for the emission norms. But November sales may continue to be strong in view of the festive season during the month.

     

     

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