FMCG stocks are trading mixed with Pidilite and Emami being among major gainers whereas Godrej Consumer and Archies are the biggest losers. As per a leading financial daily, Dabur has launched coconut water under its packaged fruit juice brand Real Activ. With this addition, the company wants to expand its fruit-based beverages category to give consumers more choice to make their modern hectic lifestyle healthier. The company will embark upon a 360-degree marketing campaign to promote the new launch. Dabur's food businese segment contributes 10% to overall sales and registered a strong 18% growth in the December 2013 quarter. However, the operating margin of the segment has witnessed erosion due to higher costs of imported fruit concentrates. Dabur stock is trading up 0.6%.
Most of the automobile stocks are trading in the red with Force Motors and Escorts being major losers. As per a leading financial daily, Ashok Leyland has secured a $50 m contract from Zimbabwe. The contract entails supply of 670 vehicles including trucks and buses to the Ministry of Tourism & Hospitality Industry, Zimbabwe. The order is likely to be executed in the current year. Ashok Leyland stock is currently trading down 0.2%.