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Charity Registry - a take on giving instead of gifting - Outside View

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Charity Registry - a take on giving instead of gifting
Mar 28, 2014

It's the end of the wedding festivities, and Rita and Ashok (name changed on request) are ready to fly off to their exotic honeymoon destination. However, theirs was a wedding with a difference - their 'happily ever after' now includes the happiness and welfare of marginalised children studying at a music school in rural Karnataka. Rita and Ashok both share an interest in classical music and dance, and felt that their wedding would be the perfect occasion to celebrate their common interests while giving back to society. They encouraged friends and family to replace 'gifting meaningless presents' with a donation to this music school charity.

Rita and Ashok are not alone. Many couples, individuals, corporates or clubs now look to ring in special occasions by supporting a cause, an individual or an organization doing good work. Whether it's a wedding, birthday, anniversary or memorial, the occasion can be made more meaningful by asking people to donate to a charity of individual choice as a gift.

Help Your NGO's Charity Registry allows you to do just that. We create a customised page for the host to share with friends and family for this purpose featuring your special occasion and the cause you may choose to support. Guests who are sent this link would be able to donate to the NGO in the name of the host. Help Your NGO will co-ordinate all payments between the donors and the selected NGO. Other support features include a thank you letter from the host to each donor and co-ordination of tax deduction related paperwork.

We know that selecting a deserving NGO can be a challenge, especially for the growing number of socially conscious adults who are unable to ascertain the genuineness of the charity and the people running the NGO. HelpYourNGO.com has been established to promote transparency in the social sector so that people can give their money to organizations doing good work.

We follow a stringent classification process, and detailed financials of over 240 NGOs are listed on our database (50 of these are analysed). Users can choose from NGO's across 12 sectors that span the fields of arts and culture, children, education, governance. You can also compare NGOs by other performance categories like funds spent on beneficiaries, number of people helped, fundraising expenses or even programme costs.

There's no better way to make a special occasion even more memorable, and create a ripple of goodwill that benefits someone in need. Giving to charity is truly a gift that keeps on giving!

To learn more about the NGO sector please visit HelpYourNGO Knowledge Centre.

HelpYourNGO.com seeks to increase transparency in the social sector and promote philanthropy. Donors can use HelpYourNGO to make an informed decision by accessing NGO financials and comparing data across multiple parameters.

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