Why We Are Giving Away
This Warren Buffett Book
Absolutely FREE . . .

(That's right! We'll even pay the postage charges
to get the book to your address)

Warren Buffett Book

Dear Reader,

If you had invested just Rs 1,000 in Warren Buffett's Berkshire Hathaway in 1970, it would have been worth Rs 756 million now.

THAT is the power of Buffett's sound investing principles... which have not only seen Berkshire Hathaway register an amazing growth in the last 40 years, but also seen Buffett himself become one of the richest in the world today.

I'd now like to send you this well-known book by James Pardoe detailing 24 of Buffett's time-tested principles.

The book is available for a cover price of Rs 275 in India...

But we'll send it to you FREE of cost! And like I said, we'll even pay the postage charges required to get the book to your address anywhere in India.

And why are we doing this?

To encourage you to try one of our investing tools which we believe has the ability to grow your wealth many times.

And I'll be frank with you...

This tool WILL cost you some money -- all of Rs 330 PER YEAR, which is less than what you probably spend on your phone and internet in a month!

But for this miniscule price, the value you get from this tool will be IMMENSE.

In fact, we are so keen that you use this tool and see its benefits for yourself that we're even going to give you full 30 days to try it out without any risk.

So you can sign up and 'test-drive' this tool for 30 days. And if you're not happy with it for any reason, just let us know before the 31st day and we'll refund your entire Rs 330!

Fair enough?

So what exactly is this tool and
what's so special about it?

Well, I will come to that in a moment.

But before that, let me ask you a question...

How do you manage your portfolio currently? In a ledger book? Microsoft Excel Sheet? On some website?

Or are you so stretched of time that you are unable to manage your portfolio at all?!

I can't blame you. Most people I meet are in a similar situation... a complete lack of time!

But now there is a solution
Actually, a little more than that . . .

You see, with a ledger book or an excel sheet or even a tracker on some website, what you can expect to get, at best, is a report on what your current portfolio looks like.

You find out very basic information like the value of your holdings and the profit you've made so far.

If this is all the information you are looking for, then you need not read on any further!

Because what I am about to reveal to you offers you a lot more than just this basic information.

This user-friendly tool is something that will appeal greatly to serious investors - those who are working towards growing the value of their portfolios significantly in the years to come.

In a gist, it's an internet based service that not only helps you track your portfolio but also offers you intelligent reports that will help you take profitable investment decisions.

Bringing you:
The Equitymaster Portfolio Tracker

You see Equitymaster's Portfolio Tracker is the tool that will take care of all your needs when it comes to tracking your stock and mutual fund portfolios.

And, it will also give you that 'extra edge' in the form of intelligent information that will enable you to take more profitable decisions.

To begin with, here are six "common sense" features that Equitymaster's Portfolio Tracker comes equipped with...
  • You can track the portfolios of all your family members under the same account. This also enables you to track your family's net worth at the click of a button

  • We know that a bulk of your net worth is invested in stocks and mutual funds... and therefore the Portfolio Tracker allows you to track both in the same account

  • It's completely independent of your broker. You can track portfolios you maintain with all your brokers in one place without ever having to worry about the consequences you would face when switching brokers

  • The Portfolio Tracker allows you to 'Export to Excel' your data so that you can do even more in depth analysis. This feature will save you a lot of time when you need to share your transaction details with your Chartered Accountant for the purpose of filing returns

  • In the same way, you can also 'Import from Excel' the portfolios that you're managing on Moneycontrol, ICICI Direct or Value Research, and manage everything using Portfolio Tracker itself.

  • The Portfolio Tracker is accessible from your mobile phone too. So, even when you are on the move, and you often are, you can still keep in touch with the latest on your portfolio
And coming to how good it is at tracking your portfolio...
  1. The Portfolio Tracker is updated every few minutes during trading hours... so whenever you log in, you know the current value of your portfolio!

  2. It gives you a choice of stock prices from the BSE and NSE... you can select either depending on where you transact

  3. It automatically takes care of dividends, bonuses and splits announced by companies you are invested in as it does for your mutual fund SIPs

  4. Among the reports, here is one that will be of particular interest to you - it enables you to calculate point-to-point returns. So you can actually see how your portfolio performed in a specified period!
But wait...

Here's what makes Equitymaster's Portfolio Tracker
the indispensable tool that it is. . .

The reports that come along with it.

Yes! Unlike other tools that are available out there, Equitymaster's Portfolio Tracker goes a step ahead. It gives you intelligent information about your portfolio.

So what is this intelligent information that we keep talking about?

See, we at Equitymaster have spent a considerable amount of time trying to understand how fund managers, who invest for the long term only, track and review their portfolios.

And it is the relevant learnings from this exercise that we have translated into reports to give our Portfolio Tracker subscribers the edge.

In a nutshell, these reports help you answer questions like –
  1. Should you be buying stocks from the automobile sector or the consumer products sector? Do you have too much of cement stocks in your portfolio?

  2. Which stocks deserve your maximum attention?

  3. Is the construction of your portfolio in line with what a smart fund manager would have?
These are questions to which you have long been seeking answers but never got any.

But now, the Equitymaster Portfolio Tracker will answer them for you, any time, 24 hours a day, 7 days a week, 365 days a year.

So like I said, this is all information that will enable you to take profitable investment decisions.

And that's not all... in fact here's something that is truly unique to the Portfolio Tracker...

You can generate these 'intelligent reports' for not only individual portfolios, but also for your family's overall portfolio. So, at a click you can now see your entire family's exposure to any particular stock or sector.

You can also find out the overall profit and even the dividend yield of your overall portfolio. Not only that a series of pie charts come alive to help you take intelligent decisions about your portfolio!

25,394 Investors are already plugged in
You shouldn't get left behind. . .

The Portfolio Tracker is extremely easy to use.

It does not require you to spend hours every day, every week on keeping it updated.

In short, it's extremely user-friendly!

Plus, it is a tool that is under constant development. And we are regularly adding more user-friendly features and reports that make this service even more indispensable for each of the 25,394 users that we currently have.

For instance, a Portfolio Tracker subscriber recently asked us to add an 'Import from Excel' facility to it, and we did that instantly.

Here's what he had to say...

"Thanks a lot for implementing one of my suggestions of import of data. I could import my data of stocks from Moneycontrol. It is fantastic. I did not have any problem. I could import all 110 entries without much difficulty. Great. Now I can use your Portfolio Tracker effectively."

                                            -- S. Raghunathan, member since 2009

And this is just one of the enhancements we have made in the last couple of months. Others include –
  1. A graphic interface for you to review your portfolio with the help of charts and graphs

  2. Tracking your SIPs is now extremely easy... just make a one-time entry, and the Portfolio Tracker will take care of all the rest!

  3. All the dividends that you receive, from your stock and mutual fund investments, are accounted for, automatically!

  4. Also, the Portfolio Tracker now automatically accounts for Bonus shares & stock splits by the companies that you are invested in!

  5. More intelligent reports, including one that will help you answer a very important question - "What is the dividend yield of your portfolio?" Or for that matter - "How expensive is your portfolio?"
And here's what some of our long-time Portfolio Tracker users had to say about the new features and our support..."

"I have been using the Equitymaster Portfolio Tracker since 2002 and have found it very useful to track my investments, and also to carry out meaningful analysis. Moreover, what is equally important, I have found the team at Equitymaster extremely responsive. This applies both to requests for the inclusion of new Mutual Fund Schemes/scrips as also designing new reports"

                                            -- José Rodrigues, member since 2002

"Great improvements. I love it. It is still easy to use.
Thanks for listening to our suggestions"

                                    -- Kedar Paricharak, member since 2005

"FANTASTIC. Thank you for your constant upgradation and additional features in Portfolio Tracker. Charts are working fine and very much useful. Hats off to the team behind it."

                                      -- Mr. Sreenivasan P, member since 2005

So as you see, what I have shared with you is only a small portion of what the Portfolio Tracker offers presently and will offer in the future!

Now a word about data security and privacy . . .

That's probably something at the top of your mind now, right?

Believe it or not... since launch, we've never had an issue or complaint where there has been data loss, or a breach of privacy.

But we are not resting on this fact... our team is constantly working to ensure that our users are never compromised or inconvenienced in any way.

You see, Equitymaster's Portfolio Tracker was launched in December 1997... that's about 13 years back.

At that time, there were no portfolio trackers around. And since then there have been many (that's an understatement!), a lot of which do not even exist today.

But our Portfolio Tracker has gone from strength to strength during this period. In fact, within a few years of launch we began charging for the service!

Yes, you read that right! When everyone was offering a free service, we were charging for it.

Why did we do that?
  1. We wanted only serious investors using our service... investors who are serious about growing their wealth.

  2. We wanted it to be a viable service which could fund its own development. That way we could ensure that the service was always available, and at the same time, it was constantly being developed to offer a better experience.
This decision to charge for Portfolio Tracker worked fantastically for the users of the service!

And the proof of it lies in the fact that we have thousands of users today, some of whom have been with us for more than 10 years!

And what do you pay for this amazing tool?
Just Rs 330 per year!

That's less than Rs 1 per day!

Plus, we have also decided to include two extra gifts with Portfolio Tracker if you sign up through this offer...

  The "How Buffett Does It" book I told you about

This book will be sent to you free, AFTER the completion of your 30-day trial period. This is because This book will be sent to you free, AFTER the completion of your 30-day trial period. This is because
  1. We ourselves don't hold this book in stock, and have to procure it based on the requirement

  2. This book was intended as a gift to GENUINE Portfolio Tracker subscribers, and hence only those who stay on past the 30-day period will receive it
PLEASE NOTE: The book will be dispatched in the first week of February 2011 and it will be delivered only to addresses in India. So if you're someone residing outside India, you can instead have it delivered to a friend or relative's address in India, and relayed to you from there.

  Our special report titled "How to build your equity portfolio"

This guide will tell how to achieve the right mix of different kinds of stocks in your portfolio... thereby helping you build a safer and more profitable portfolio than most people have.

It will be sent to your email immediately upon signing up.

  The new comprehensive financial planning guide from PersonalFN titled "The Definitive Guide to Financial Planning"

Did you know that if your household expenditure is Rs 30,000 per month today, you'll require about Rs 96,000 per month to maintain the same lifestyle 15 years from now?

It's true! And that's why financial planning is so important.

Most people think making tax-saving investments every year is the same as doing financial planning. But the truth is far from that.

Real long-term financial planning involves knowing the time-value of money, regular disciplined investing, knowing how rising inflation could affect your future financial position, planning for your retirement, for your child's education and marriage, using personal debt to build wealth, and so on.

These are just some of the topics covered in PersonalFN's new "Definitive Guide to Financial Planning".

PersonalFN, as you may know, is a premier financial planning company in India. They assist people in creating personalized financial plans that'd help them meet their short-term and long-term objectives and goals, and also help execute the same for them.

This guide is actually only available to readers of PersonalFN. But Equitymaster is now making it available exclusively to people who subscribe to this offer.

So sign up for Portfolio Tracker now, and you get this guide also absolutely free.

  Free subscription to The Daily Reckoning

Are you someone who's interested in monitoring or even investing in the global markets?

Then, The Daily Reckoning is definitely for you!

A financial e-column by Bill Bonner, Publisher and Editor, and three-time New York Times best-selling author, The Daily Reckoning is what knowledgeable investors across the globe read every single day for global market analysis and investment ideas.

It is published every day in 3 languages from offices in 6 countries - US, UK, Australia, France, Germany, South Africa.

Now, it's India's turn... and your turn to get it for FREE!

When you subscribe to Portfolio Tracker, you will automatically get a free subscription to the Daily Reckoning too.

So to summarize, here's what all you get by signing up...
  • A year's subscription to Portfolio Tracker for Rs 330 only

  • A free copy of the "How Buffett Does it" book having a cover price of Rs 275

  • Our special report "How to build your equity portfolio"

  • PersonalFN's comprehensive financial planning guide titled "The Definitive Guide to Financial Planning"

  • Free Subscription to Bill Bonner’s “The Daily Reckoning”

So there you have it . . .

By now you must have understood why I was urging you to try the Portfolio Tracker so strongly.

With the plethora of features and the convenience it offers, it should be your first choice for tracking and managing your stocks and mutual funds.

And it only costs Rs 330 per year.

So even if you're using some other tracker now, there's no reason why you can't sign up for this also, use both for 6 months and see the difference yourself.

I'm sure you will vote for the Equitymaster Portfolio Tracker eventually... just like 25,394 other users have.

Don't delay more.

This offer will close on 11.59 PM on 25th December 2010.

[Sign up now. Click here!]


Rahul Goel
Chief Executive Officer

P.S.: The Portfolio Tracker will help you organize your investments and set you on track to a really wealthy future. I strongly recommend you try it right away!

P.P.S.: We also have a 30-day, 100 % Money Back Guarantee on this, so sign up and at least see what Portfolio Tracker is all about! But please note that you must act before 11.59 PM on 25th December 2010 to get the Buffett book free.

P.P.P.S.: If you have any queries, please do not hesitate to contact us at +91-22-61434055 or Write in to us. We will be delighted to assist you!

*Returns have been calculated as on 26th November, 2010.

Please read the Terms of Use.
Equitymaster Agora Research Private Limited
103, Regent Chambers,
Above Status Restaurant,
Nariman Point, Mumbai - 400 021. India.
Telephone: 91-22-6143 4055

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