Pentafour bags bronze in computer animation - Views on News from Equitymaster

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Pentafour bags bronze in computer animation

Nov 4, 1999

According to newspaper reports, Pentafour Software & Exports Ltd. has been ranked the third in the global computer animation industry by the Roncarelli report for the year 1998-99. Pentafour Software and Exports differentiates itself from its software peers on the basis of large exposure to high margin multimedia business. It has a competitive edge in multimedia due to its excellent track record and long term relationship with global multimedia companies. It is one of the few companies worldwide that can produce complete content for multimedia-based movies.

The company was placed fifth by the Roncarelli report last year. Its number three ranking in the current year, assumes even more significance given the fact that out of the top ten companies, eight are based in the US, with one each in Canada and India. Lucas Digital (of Stars Wars fame) and Disney Studio were ranked above Pentafour.

The Roncarelli report is seen as the benchmark in the computer animation industry. To that effect, it will have a positive impact on Pentafour's ability to bag projects in future. The company will able to vie with its peers for more value-added assignments. It will also allow Pentafour to negotiate with clients for favourable conditions, especially in terms of billings.

Market view:
Earlier analysts had given a thumbs down to the Pentafour stock due to negative management perception. However, the management has taken several steps (corporate governance, improved disclosures) to correct that perception. Significant rise in 2QFY2000 net profit (up 67%) is another factor that has gone in the company's way. The stock is currently rated as a 'BUY'.

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