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Indians not into social networking
Dec 17, 2012


Social networking is a trend that has gripped nearly everyone around the world. Sites such as Facebook and Twitter are a part of the daily routine for quite a few of us. These sites are increasingly becoming a medium to express views and ideas online. This is why a lot of companies are increasingly shifting their marketing focus to these sites. But while social networking has become a raging trend, India seems to lag behind its global peers in terms of social networking usage. As per a recent study carried out by Pew Research Centre and reported by The Mint, only 6% of adult Indians use social networking sites. This is lower than the 31% users that China has despite the extreme internet censorship that prevails in the country.

Data Source: The Mint

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